Surveys & Focus Groups

The Research Group helps businesses gain insight on customers and/or people’s concerns, attitudes, lifestyles and values with different research approaches.

  • Qualitative Research (conducted at our facilities)
    • Recruitment
    • Mini & Maxi Focus Groups
    • Sampling & Testing
  • E-mail and Web Surveys
    • Random selection from a selected database
    • Broadcast email to a selected target audience
    • Customer Website Survey – Design, Management, & Analysis
  • Telemarketing Surveys per a prequalified list
  • Direct Mail Survey
    • Beta Test Market
    • Mass mailing to a target audience
  • Public Opinion Polling
  • Mall Intercept
  • Product testing
  • Product placement and callback
  • Ad Copy Test