About Us

The Research Group is dedicated to providing consumer research, surveys and consumer focus groups.

Our mission is to offer quality, back to basic consumer research service to support companies strategic planning, advertising campaigns, product launch, enhancement and business development needs in order to better target their market. 

As a marketing research and consulting firm, we offer a wide range of qualitative and quantitative studies with a unique expertise of measuring and understanding the perception and opinion of the end user of the product and/or service.  

In any project our focus is to help our clients look deeper into their markets and achieve results by providing them with clear timely insights via the development and application of appropriate diagnostic questioning and analytical techniques.